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Irish Alternative Artist Roo Elizabeth releases first Official Music Video for ‘Ready To Die’

May 9, 2024

‘READY TO DIE’ is about radical love. It’s about fighting for your own joy. Like a lot of others, I have grown up surrounded by addiction. It buries the spark in the people we love. This song is about cutting the ties of self sabotage and rising to meet yourself in your own authenticity. Ready To Die was recorded and produced with Luk Star in Broken Bell Studios, Berlin.

Luk Star (born August 25th, 1982), also known as LuKKas or Luk, is a Music producer, songwriter, multi instrumentalist and vocalist based in Berlin, Germany.

He has written, produced and performed music as a solo artist, as well as in collaboration with various artists such as FROZEN OCEAN WAVE, DOPE JOCKXX, NDNA, Holy Cats, Terry Balfour, Sir Jay, Nansea, Ki Jeal and recently prominently ROO ELIZABETH.

WATCH THE MUSIC VIDEO HERE: Roo Elizabeth – Ready To Die (Official Video) – YouTube

MAKING THE MUSIC VIDEO

The music video for ready to die was directed and edited by Roo Elizabeth, filmed and co-directed by Rachael Victoria, and color graded by Marcus Gideon Brooker.

‘I knew this music video had to be made. Releasing the song itself was such an important personal milestone for me, and I wanted to see my vision for it extended into something visually beautiful. I had to do it on a budget of basically nothing. I was blessed to have Rachael and Marcus on board, they made it possible for me to create this video. 

I wanted to tell a story. Ready to die was born in struggle. It’s about social chains and painful relationships, about the battles we face trying to find where we belong. Each seed we plant blooms later to give us air. There is precious importance in the minute moments we choose to plant our own seeds. Eventually, we find light and space and voice.

I hope that what was created here connects people to something greater. That’s all I want. 

We shot this video with props and creative will. We had forestry on our doorstep and some basic equipment. I had never edited a music video before, but the beauty of having creative control meant my vision really came to life. I tried to bring it somewhere between the styles of a cinematic, indie film and a more modern commercial music video. I wanted it to feel ethereal and a little dreamy.’

WHO IS ROO ELIZABETH?

Roo Elizabeth is an Irish artist, songwriter and budding producer. Her music is an exploration of melodic hooks and emotive expression. Expect a variety of genre influences in her music tied together with her voice. There is no genre uninteresting to her and this shows in her repertoire of songs; pulling influence from artists like Lana Del Rey, Mazzy Star & FKA Twigs all the way to Sharon Van Etten, Bon Iver, Arlo Parks & Aurora.

She has performed opening shows for Wyvern Lingo & Mary Coughlan, and played shows around some of Ireland’s favorite music venues such as Whelans, Ruby Sessions & The Workman’s Club. 2022 has seen her perform at Electric Picnic, Forest Fest and various other shows and festivals around the country.

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