IMRO Webinar | Streaming Marketing

Date: Monday, 11th April
Time: 11:00am – 12:30pm (GMT)
Bookings: FREE Online Webinar | Booking Essential | Email: events@nullimro.ie to reserve your place.

Streaming Marketing with Magda Jedrzejewska

In this webinar, we will explore the nuances of marketing artists and music on streaming services. We will cover release strategies tailored to streaming including playlisting strategies, campaign case studies and useful tools to help build your DSP following. We will also discuss how to leverage insights to improve an artist’s growth trajectory.

These webinars are delivered by Music Ally

Music Ally launched in 2002 with a mission to help the global music industry thrive from digital disruption rather than fear it. Their original focus was on providing news and analysis of the way technology is impacting the industry and providing strategy and research to enable music companies to navigate the new landscape. Over time they have evolved, now providing more hands-on marketing services and training for music professionals around the world. Music Ally also plays a role connecting different communities by organising regular conferences, including NY:LON Connect and Sandbox Summit in London and New York, and social events with partners including Music Biz, by:Larm, AWAL, Midem and Circulart. They are currently exploring the evolution of the global music business, publishing regular profiles and analysis of expanding markets as well as launching an editorial service in Japan, opening an office in Medellín, Colombia with plans for Music Ally Africa and Music Ally China too. Their clients are across the music and technology sectors, and include all of the major labels, many independents, music publishers, management companies and music platforms like Spotify, Amazon, Facebook and Google.