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IMRO Webinar | Streaming Optimisation & Analytics
February 28, 2023 @ 11:00 am - 12:30 pm
Free
Date: Tuesday, 28th February
Time: 11am – 12:30pm (GMT)
Bookings: FREE Online Webinar | Booking Essential | Email: events@nullimro.ie to reserve your place.
Streaming Optimisation & Analytics with Sarah Seukeran
This course covers a range of essential tips and tactics to help artists, labels, managers and their wider teams to optimise their streaming profiles and understand the marketing and analytics tools offered by each platform. These include features that help promote your releases, monetisation opportunities, useful integrations and a dive into the analytics offered by each platform to better understand your audience. We will look at the different levels of customisation available within Spotify For Artists, Apple Music For Artists, YouTube Studio and more.
This webinar is delivered by Music Ally
Music Ally launched in 2002 with a mission to help the global music industry thrive from digital disruption rather than fear it. Their original focus was on providing news and analysis of the way technology is impacting the industry and providing strategy and research to enable music companies to navigate the new landscape. Over time they have evolved, now providing more hands-on marketing services and training for music professionals around the world. Music Ally also plays a role connecting different communities by organising regular conferences, including NY:LON Connect and Sandbox Summit in London and New York, and social events with partners including Music Biz, by:Larm, AWAL, Midem and Circulart. They are currently exploring the evolution of the global music business, publishing regular profiles and analysis of expanding markets as well as launching an editorial service in Japan, opening an office in Medellín, Colombia with plans for Music Ally Africa and Music Ally China too. Their clients are across the music and technology sectors, and include all of the major labels, many independents, music publishers, management companies and music platforms like Spotify, Amazon, Facebook and Google.
