Following the release of her debut EP Allora, Cork-based artist Jean Pack has unveiled a stunning new music video for “Birthday,” solidifying her status as one of Ireland’s most exciting emerging voices. The video, a surreal, glamour-infused dream, brings to life the lo-fi world of Allora, blending vintage aesthetics with raw emotion in a way that feels uniquely her own.
The concept for “Birthday” originated from Jean Pack’s idea of a girl who isn’t invited to a birthday party, culminating in a cake being destroyed. Director Nicole DeLarge, inspired by the tea party scene from Alice in Wonderland, created a whimsical, fantastical world where nothing is linear. As DeLarge explains, “Every project needs a clear theme, but it’s important to improvise and let the piece match Jean Pack’s world.”
Known for her blend of melancholia and mischief, Jean Pack draws inspiration from artists such as The Shangri-Las and The Velvet Underground. The “Birthday” video captures this energy – emotional, raw, and perfectly paired with her sonically sharp storytelling.
To celebrate the release of Allora, Jean Pack will embark on a short but unmissable tour across Ireland this October. She will be joined by fellow songwriter Caoilian Sherlock, who produced Allora and released his debut album Teenage Jesus in 2023. Together, they will perform with their bands, The Big Children and The Slay Babies, on the following dates:
9th October – The Record Room, Limerick: TICKETS
12th October – Coughlan’s, Cork: TICKETS
18th October – Anseo, Dublin: TICKETS
Don’t miss this opportunity to experience Jean Pack’s magnetic stage presence live. In the meantime, watch the new video for “Birthday” to see why she is being hailed as one of Ireland’s most thrilling new artists.
Video Credits: Directed by Nicole DeLarge; Director of Photography, Shane Joyce; Art Director, Jean Pack; Editors, Nicole DeLarge and Shane Joyce; Colorist, Shane Joyce; Print/Design, Nathan Grunwell and Nicole DeLarge. Cast: Tara Hayes, Seán Damery, Amy Connelly, Cara McMullan, Sonny McDonagh, Marta Partearroyo García, and Jean Pack.
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